Food & Beverages

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very focused on the issues of the client

The Legal 500, 2023

We have substantial experience in food & beverages matters with a client portfolio that garners some of the most important and well-known players in the field. Our services range in both non-contentious and contentious matters, from general commercial advice in contractual issues with suppliers and distributors, to advice on marketing initiatives, as well as mainstream intellectual property advice.

Recent notable cases:

Assisting an Italian market leader and global player active in the production, distribution & commercialization of milk, dairy products and fruit beverages, in a complex trademark infringement and unfair competition proceedings instigated by its main competitor on the Italian market

Representing a multinational and world leading fast-moving consumer goods manufacturer, owner of internationally famous food and beverage brands, in a number of cases before the Italian Advertising Authority

Advising an Italian company, owner of a new strawberry variety which is increasingly becoming a top-seller in the market, in all IP related matters, both contentious and non-contentious

Advising an Italian group market, leader in the acquisition, processing and sale of wheat, in several issues concerning foodstuff labelling about semolina and other agro food products

Assisting an Italian company leader in the production and sale of Italian ham, cheese and wine, in the protection of its IP assets, including in the general trademark portfolio strategy and opposition proceedings

Representing two French companies, owners of new plant varieties for approximately 300 breeders covering fruits, vegetables and cereals, in the enforcement of their rights against infringers operating in different Italian areas

Food & Beverages - Trevisan & Cuonzo